Consero’s 2015 Customer Experience Forum to Explore the Role of Data in Customer Experience Strategy

Forum to Be Held March 15-17 in Miami, Fla.

BETHESDA, MD – (March 4, 2015) – Consero Group, an international leader in hosting high-level, invitation-only events for senior executives, today announced the 2015 Customer Experience Forum to be held March 15 – 17 at The Biltmore Miami Coral Gables in Miami, Florida. The upcoming Forum will address how data can transform customer experience strategy as well as other challenges facing executives today.

“As customers engage with brands across varied channels, the importance of a highly effective, cutting-edge Customer Experience strategy cannot be overstated,” said Paul Mandell, Founder & CEO of Consero. “Consero’s 2015 Customer Experience Forum will address the most pressing issues facing Customer Experience leaders, providing them with a unique platform to learn best practices, network among a select group of peers, and benchmark their efforts in an increasingly complex and competitive landscape.”

“The Forum will address how data is transforming Customer Experience strategy,” said Jessica Druckman, Founder & SVP of Program Development at Consero.  “We will explore critical current issues, including leveraging data to understand your target consumer, how to handle privacy concerns regarding customer data, and strategies for using conventional data in unconventional ways.”

Additional topics will include:

  • CX in Motion: Leveraging Today’s Always-On Consumer with Mobile Devices: This session will address how companies can earn a spot on their customers’ mobile devices and keep it, as well as interacting appropriately with always-accessible customers without getting lost in the digital clutter.
  • Feedback: Listening to the Voice of the Customer: In this session, executives will explore how to use VOC to convey the importance of Customer Experience to the rest of the organization, as well as how to leverage consumer panels and focus groups to drive quantifiable improvements.
  • The Tipping Point: Building a Digital Community That Raves About Your Brand: This session will identify the qualities of brands that deliver exceptional customer service and leverage digital community, along with how to generate connections across all channels.

About Consero

Founded in 2010, Consero Group is an international leader in creating industry-specific events for senior-level executives in industries that include: Legal, Compliance, Shared Services, Customer Experience, Finance, IT, HR, Procurement, among others. With operations in the U.S. and in Europe, Consero is best known for transforming the executive experience through intimate, invitation-only programs in a sophisticated learning environment with high-level content. For more information on Consero, please visit www.consero.com.