DIY: Incorporating IP Into Your Company

1. Develop A Training Model

Educate your workforce as to the importance of IP to the business. A refresher course for veteran employees may also help stimulate new energy and foster new ideas within in the company.

2. Do Not Limit Your Sources

Promote a culture of innovation throughout the company to source patentable ideas. You never know from where the next big idea will come.

3. Use A Case Study

Use non-ideal events–such as troll suits or competitor suits–as teachable IP moments for the business. This is when the team is mostly like to ask questions and may better understand the impact of IP to the success of your business.

4. Bring In Legal

Some litigators believe that the best way to teach a business is to get sued. Consider including legal in strategy and directional meetings to add a new perspective.